Getting your deals page on Google to show up in search is one of the easiest ways to drive traffic to your website. However, getting your deals page to show up in Google isn’t the only thing you have to do.
Create a Deals page for each of your events
During Black Friday, Google released best practices to help retailers create a deal page for each of their events. These pages will be listed in the search results carousel when a sales event goes live. They can also be incorporated into the deals carousel text. Google also recommends five tips to optimize these pages.
The first tip is to create a good event page. The page should have general information about the event, including the date and time of the event. It should also have an FAQ section, a list of important guests and speakers, and trackable URLs. This is important because it can help you collect data about the event, and help you determine the ROI of your promotional efforts in Atlanta..
The second tip is to use the Google Data Highlighter to help you mark up the various elements of your event. This can include images, text, and other data about your event. The benefits are that the rich snippets can help increase the real estate on your SERP, and increase your chances of a click-through. You can also use the tool to mark up your performers, performers’ name, and more. The Google Search deals carousel is not yet operational for sales events in Canada or Mexico, but it should be added by the time the holiday season rolls around.
The best SEO practices include using the right keywords throughout your deal pages. You can use keywords to drive qualified traffic to your site, and to encourage users to click through to your event registration page. In addition, you can also use keywords to promote your sponsors and exhibitor opportunities. Finally, you should use tags to link your event to other events.
Include the event description in the title
Adding the event description in the title of Google’s deal pages is an important SEO practice. This will help Google understand what is happening on your page and connect the dots. This will help ensure that you get the most out of your sales.
The description of the event should include all of the relevant information about the event. For example, the start and end times should be clearly stated. In addition, the location of the event should be provided. You may use a city name or a general representation of the city. You may also include a link to the event’s location.
The event’s start time and location are important for SEO and digital marketing . You can use the ISO-8601 format to list the start time and location. You can also use local time offsets such as UTC or GMT. You should also include the start time in the event’s meta description. This will help Google reinforce the event’s name and date.
Lastly, you should include at least one image on the page. For best results, the image should be high-resolution. The aspect ratio should be at least 16×9 or 4×3. It should be relevant to the event and should be a clear representation of the marked-up content. You should also make sure that the image has a minimum of 50K pixels. This will make it easy for customers to find and identify.
Google has recently expanded its reach to e-commerce sites. It has also created a free way for sellers to make their deals appear in Google’s search results. This will help ensure that customers find the products they want. If you want to take advantage of this new method, you will need to register with the Google Merchant Center. Get help from digital marketing agency Atlanta for your business to grow faster.
Register with Google Merchant Centre
Creating a Google merchant account is a great way to start selling your products online. With Google, customers can find your products, check out and buy them without ever leaving the search engine. However, there are several steps you need to follow before you can start listing products on Google. The most important part is building a feed.
In addition to a product feed, you will also need to create a Google Merchant Center account. The Merchant Center is a place where you can manage product information and make remarketing techniques easier. It also helps you set up shipping rules and sales tax rates.
Once you have completed the registration process, you’ll need to verify your address. Google will use this information to evaluate your business information. Once your address has been verified, you’ll be able to access your website through the Merchant Center.
You’ll also need to provide a valid email address. You can also choose to set up a payment method, such as PayPal. Depending on how your business operates, you may be able to enter a flat rate for shipping. Alternatively, you can select a rate based on your carrier.
The Google merchant center product feed is a vital tool that helps Google understand your products. It is important that you use a feed that meets Google’s specifications. If your feed doesn’t meet these specifications, you won’t be able to get free Shopping listings on Google.
The Google merchant center can be used with many eCommerce platforms. These include Shopify, Woocommerce and Prestashop.
The Google Merchant Center product feed is easy to manage, helping you organize your product information. You can update your feed without registering, though.
Include an image relevant to the sale
Including an image relevant to your sales pitch is a no brainer. This is particularly true if you are a small business owner in the B2B realm. A large sized image will help you to stand out from the competition. It is also a good idea to provide your visitors with a list of nifty no brainer images to choose from. If you have a high end graphics card with a USB port, this should be an easy feat to achieve. I recommend taking a few minutes to craft out an eye catching image suitable to any and all. You can then be sure to stand out in the crowd and earn the envious compliments. Fortunately, there are numerous services out there to help you do just that.
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